We are all about visual perfection
White Room Technology is a creative agency with a difference: we’re specialists in informing and exciting consumers about technology brands, products and services. We’re passionate about quality content, whether it's still photography, video, illustrations, copy, advertising creative or anything else a brand needs to engage potential customers.
In a world of information overload, quality content is crucial to engage consumer attention; let us help you deliver that premium experience.
So who are we? We are a society of industry experts providing unrivalled creative and business expertise through WRT.
Peter Crane, Creative Director
Peter is responsible for all project management and visual creation at White Room Technology..
Peter has had a varied business and creative career; from running a multi-platform £10m import business to designing and creating his own range of lifestyle speakers. His technology industry experience is extensive, including all aspects of creative and business management within the CE and B2B sector.
Peter has been producing high-quality photography for more than 30 years – starting as a business director when he was frustrated with commercial photographers who failed to achieve either the quality or creativity required. He later set up Peter Crane Professional Photography, which continues to run as part of WRT.
Today Peter uses the very best equipment to produce superb images for everything from advertising campaigns, corporate literature and magazine covers. He has also devised and delivered practical photography training courses for CEDIA.
In recent years Peter has added Full HD & 4K video production to his portfolio, creating product and event videos with broadcast quality equipment for corporate websites and YouTube.
White Room Technology clients include ARCAM, Naim, LG, Sky, Tivoli, Denon, KEF, Bosch, Audio Reference, Sound Science and Roth Audio. WRT has also provided content for a range of market-leading magazines and websites, including Stuff, What Hi-Fi? Sound and Vision, PR Week, Campaign, and HR Magazine.